Agenda

Event360 2017 Agenda*

*Please note all timings and content are subject to change

Interested in becoming a speaker at this year's Event360? Email jennifer.pham@haymarket.com for speaker opportunities.


9:00 Welcome Remarks


9:05 Ice Breaker

Digital Wellbeing expert, Laura Willis from Shine Offline will open the conference with their fun, interactive icebreaker. Delegates will be invited to recognise how removing the distraction of their smartphones can result in them really engaging with the conference programme and fully connecting with their colleagues at the event.


9:25 BrandSLAM! ITV 

Hear from ITV's Senior Event Project Manager, Sally Holt share behind the scenes moments from ITV's studio House and Cannes and how they've upscaled their event space to stay ahead of the competition. 


09:50 BrandSLAM! Pandora UK 

Hear from Pandora's Senior Event Manager, Martina Berlin discuss the role and value of brand experiential events and activations using examples from previous small and large-scale events.


10:15 Refreshment Break


10:40 1-2-1 Meetings / Huddles

Please refer to your personal schedules (provided the morning of the event) to find out what networking opportunities you’ll be attending from the below options.


1. Meet with key suppliers specifically tailored to your need during meticulously planned 1-1 business meetings designed to help you make new contacts, form lucrative relationships and drive your events forward.

2. Join leading brands and agencies in an intimate campfire setting as they highlight their latest campaigns and share their challenges.


12:40 Networking Lunch


13:40 Keynote Speaker - Louise Fowler 

Event 360 invites Louise Fowler, business leader and marketer with over 25 years' experience working in leading brands to share her stories on how she led programmes to create disruption across a range of business sectors including how she introduced the British Airways Executive Club and the first beds on a plane. 


14:20 1-2-1 Meetings / Huddles

Please refer to your personal schedules (provided the morning of the event) to find out what networking opportunities you’ll be attending from the below options.


1. Meet with key suppliers specifically tailored to your need during meticulously planned 1-1 business meetings designed to help you make new contacts, form lucrative relationships and drive your events forward.

2. Join leading brands and agencies in an intimate campfire setting as they highlight their latest campaigns and share their challenges.


15:40 Refreshment Break


16:00 BrandSLAM! Ribena

Hear from Emmeline, Senior Brand Manager at Ribena share the brand's repositioning and the thinking behind its recent Colouring Cafe pop-up in London. 


16:25 BrandSLAM! Pernod Ricard 

Hear from Pernod Ricard's Senior Brand Manger, Steve Hughes who will look at past, present and future case studies to demonstrate how these 'brand in hand' moments play a strategic role within the marketing mix and how they are contribute to ensuring these experiences delivers for the brands but more importantly, the consumers. 


17:00 Closing Remarks 


17:05 Break a record with GWR at our drinks reception! 


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